On July 29, 2026, the globally acclaimed group BTS announced they would not submit their music for the upcoming Grammy Awards. This decision follows the Recording Academy’s controversial addition of an Asian pop category, which critics argue limits the broader success of regional artists.
The South Korean superstars, whose recent album ARIRANG achieved massive commercial success, were initially considered strong contenders for major prizes like Album of the Year. However, the group members declared their withdrawal via Instagram, stating, “We hope that music is heard and loved for what it is, rather than being defined by region or language.”
Harvey Mason Jr., the CEO of the Recording Academy, expressed regret over the band’s choice, asserting that the new category was intended to celebrate the growth and artistry emerging from Asia. He added that participation in this category does not preclude artists from competing for other major honors. Conversely, critics believe this new award creates a restrictive box for Asian performers, separating them from the general field rather than evaluating them alongside international peers.
Academic and fan Lee Ji-young noted that the group’s departure highlights a shifting power dynamic, suggesting that the influence of the Grammys as an industry gatekeeper is weakening. BTS, known for their social activism and historic achievements like hitting number one on Billboard’s US singles chart, remains a cultural force despite never having secured a Grammy win.
