Stars like Harry Kane, Erling Haaland, and Jude Bellingham have captured attention at the World Cup, and their journeys will remain central to BBC Sport throughout the 2026-27 season. Audience engagement has reached new heights recently, with record visits to the website and app.
As the tournament concludes, the focus will swiftly transition to club football, including pre-season tours, transfer updates, and in-depth reporting from dedicated club correspondents across the UK. Reporters like Sami Mokbel will continue to break major transfer news, supported by a daily gossip column.
New digital features remain a priority based on user feedback. The app’s Shorts tab will offer exclusive video content, while the Predictor game will return with a weekly format following the tournament. Additionally, fans can expect enhanced live pages, improved interactive features, and live notifications for Premier League match updates.
Broadcasting rights for the coming season include extensive highlights from the Premier League, Champions League, WSL, and various international leagues. Supporters are encouraged to use the My Sport tab in the BBC Sport app to personalize their experience and stay connected with their favorite teams.